EWC in collaboration with Göteborg Film Festival will host a panel where industry leaders will discuss the power of audience-first strategies sharing insights on analysing audience behaviours and incorporating audience design early in the creative process.

European Writers Club: BRIDGING GENERATIONS / connecting audiences explores the power of shared storytelling across generations and platforms, featuring insights from industry experts Per-Olav Sørensen and Jim Ashilevi on crafting narratives for TV, streaming, and gaming.